Check out this post with Kate Farrell and her book Story Power
Story power
Secrets to Creating, Crafting, and Telling Memorable Stories
Stories are everywhere. The art of storytelling has been around as long as humans have. And in today’s noisy, techy, automated world, storytelling is not only prevalent—it’s vital. Whether you’re interested in enlivening conversation, building your business brand, sharing family wisdom, or performing on stage, Story Power will show you how to make use of a good story.