The Magic Formula for Experts

Paula Rizzo (author of Listful Living) teaches us how to go live while using videos to be seen as an expert.

Hey there,

There are two things you need to do to be seen as an expert: talking a LOT about what you know and creating videos. 

This is how the magic happens. Obviously, these things go hand-in-hand! It’s like walking and talking. 

And even better if you make it a LIVE video! 

In fact – according to Go-Global about 82% of all internet traffic was a live-stream video in 2020. There’s only one direction those numbers are going – UP! 

Going live on social media is one of the best ways to speak about your expertise, expand your reach and elevate your brand. 

You know who is the perfect example of how to “Go Live” at a moment’s notice?

 My guest today for Inside Scoop — medicine hunter, author, lecturer, and global explorer Chris Kilham 

He’s so good at it, and in fact, that’s why I booked him over and over again when I was a TV producer. 

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 Chris is joining me on this week’s episode of Inside Scoop to discuss the insights he’s gained over years and years of traveling the world and sharing his expertise through video. 

We’ll discuss…

  • How to use video to build your expertise
  • Developing confidence in sharing your opinion (even when it’s unpopular!)
  • Traveling in a post-pandemic world
  • And more!

Catch the replay here!

All the best,
Paula


Listful Living by Paula Rizzo

Listful Living

A List-Making Journey to a Less Stressed You

A best-selling author and Emmy-award winning television producer for nearly 20 years, Paula Rizzo produced health, wellness, and lifestyle segments with a range of top experts, including JJ Virgin, Jillian Michaels, and Deepak Chopra. Rizzo brings her experience to this new project. Readers will learn their stress style and strategies for shaping their days in more productive ways. With self-assessments and exercises, this guide will bring readers to better patterns and better, more organized lives.